WHAT IT IS A hydrating conditioner designed specifically for everyday use by blondes WHAT IT DOES Forever Blonde Conditioner is a perfect hydrator for everyday use. Smooths and repairs hair and brightens blonde and highlighted hues. Exclusive KerActive protein blend penetrates the hair shaft to help rebuild damaged hair while safflower oleosomes moisturize and seals the hair cuticle. Macadamia nut oil hydrates and protects vulnerable strands. Potent anti-static detangling conditioners helps restore damaged hair.